STUDY FOR YOUR DEGREE IN CHICAGO
Master of Science degrees for international students in USA
MS Degrees in Marketing or Human Resources
MS Integrated Marketing Communications
The Integrated Marketing Communications master's program (MSIMC) prepares students to meet the marketing and communications challenges of companies and non-profits in the US and around the world.
This marketing master's degree is designed for students seeking careers or advancement as marketers with advertising agencies, direct marketing organizations, public relations firms, digital marketing firms, trade and non-profit organizations, the media, and marketing companies, both large and small.
A Program for Practitioners
Many prestigious universities focus their marketing degrees on communication theory, especially at master's level. They are preparing people for an academic career. But we are focused on preparing the people who will lead marketing communications in the business world.
MS Degree Curriculum (36 credits)
The Integrated Marketing Communications degree program prepares you to lead creatively and strategically with hands-on coursework in visual communications, advertising, media relations, multicultural marketing, social and digital media strategy, community outreach and relationship building. On average, students complete the program in 2 years.
- Brand Marketing and Communications
- Methods of Integrated Marketing Communications
- Marketing Communications Research
- Brand Planning and Message Strategy
- Ethics and Society
- Multicultural Marketing Communications
- Campaign Planning
- Media Planning
- Account Planning
- Customer Relationship Marketing
- Public Relations
- Consumer and Trade Promotions
- Internet Marketing Communications
- Creative Campaigns
- Publication Design
- Social Media Marketing Communications
- Crisis Communications
- International Study Excursion
|All MSIMC students are advised to choose a work experience elective - internship or practicum - for academic credit.
MS Human Resource Management
The Master of Science degree in Human Resource Management (HRM) provides the knowledge required to become a successful Human Resource Manager. The curriculum covers both the behavioral and legal perspectives essential in creating effective organizational human resources policies and practices.
MS Degree Curriculum (31 credits)
Students learn the management techniques and procedures that can serve a business organization by balancing financial objectives with individual employee and team needs. The HRM degree's core set of classes consists of three facets:
- Behavioral science theories which provide the foundation for the management and structure of today's organizations.
- Laws and practices of contemporary Human Resource Management
- Seminar in Human Resource Management: a capstone course using case studies to examine progressive corporate Human Resources strategy and operation.
||HRM elective courses
- Graduate Business Orientation
- Strategic Issues in Human Resource Management
- Employee Selection and Staffing
- Compensation Management
- Executive Leadership
- Organization Theory
- Seminar in Human Resource Management
- Legal Issues in Human Resource Management
- Human Resources and Career Planning
- Workplace Diversity
- Employee Benefits
- Administering Labor/Management Relations
- Independent Study
- International Management and Leadership
- International Experience
- Team building and Leadership Skills
- Foundations in Training and Development
|1 course chosen from other graduate business courses, or other related graduate courses
- Want to study marketing or human resource master's in USA? Apply now for a Roosevelt University MS degree pathway